Nev Schulman, the creator and host of the MTV show Catfish has recently been named the European ambassador of Jay Z‘s urban street wear brand, Rocawear.

Infamous newly minted model aside, I’m more impressed with the new Rocawear line than who Jay Z has wearing it. I’ve always been a fan of urban street wear and am particularly feeling the look of this upcoming release. I’m just hoping that this line isn’t exclusive to Europe because I legitimately want most of what I’ve seen.

Are you feeling the new Rocawear looks and Nev Schulman‘s modeling of them?